Making an impact through strategic innovation

This past year, Vineland updated its innovation strategy by reviewing its accomplishments since its inception in 2007 and determining where the organization should go in the future.

“If you want to drive profitability, competitiveness and sustainability for the industry, you have to make sure your resources are directed to what will make the most impact and that they aren’t spread too thin,” said Humphrey. “We needed to make some bold calls in key areas and clearly define what we’re going to do.”

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Tania Humphrey, Vice President, Research and Development
Tania Humphrey, Vice President, Research and Development
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