New Market Opportunities: Driving Growth with New Plant Varieties

Developing new innovative plant varieties for commercial release that offset imported products and open new markets is essential to building a stronger Canadian horticulture sector. Researchers are working to develop and scout new apple cultivars with desirable production traits and consumer appeal that will help to recapture the domestic market and revitalize the industry. Researchers are also evaluating pear, peach, nectarine, plum, apricot and table grape varieties for Canadian production, and testing edible ornamentals for nursery production. Vineland has released a number of new peach and nectarine varieties through a licensing agreement with Adams County Nursery, and an exciting portfolio of Agriculture and Agri-Food Canada and University of Guelph developed tender fruit varieties are creating delicious choices for Canadians.

Funding Partners & Collaborators

Agriculture and Agri-Food Canada
Better 3 Fruit
Brandt's Fruit Trees
Calissi Farms
Canadian Food Inspection Agency
Grindstone Creek Nursery
JC Bakker & Sons Wholesale Nurseries
Niagara Peninsula Fruit Vegetable Growers Association
Ontario Apple Growers
Ontario Fresh Grape Growers
Ontario Tender Fruit Growers
Scotian Gold Cooperative Ltd.
Star Fruits
Summerland Varieties Corp.
University of Guelph
University of Minnesota
Upper Canada Growers
Van Brenk Fruit Farms
Vineland Growers' Co-operative